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EFFIE 2010 Winners The Grand Effie The Effective Agency of the Year Retail/Etail Food, Confectionary & Snacks Beverages – Alcoholic & Non - Alcoholic Other Consumer Goods Healthcare   UV Triplegard's case for avoiding the sea of sameness  > Kicking the habit Consumer Services One-to-One Travel, Leisure & Media Government, Corporate And Social Services Return on Investment Long Term Effects Most Original Thinking New Product or Service Small Budget Under $500,000 Small Budget $500k - $1 Million Best State Campaign Best Marketing Campaign

Campaign: Kicking the habit Client: GSK Agency: The Furnace Case study: View Advertisement: Sponsored by: Healthcare Communications Council Click to go to sponsor's site