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EFFIE 2011 Winners
The Grand Effie
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The first pillow with a ‘best-before’ date
The Effective Agency of the Year
Food
Confectionery & Snacks
Beverages
Other Consumer Goods
Financial Services
Other Services
Travel, Leisure & Media
Government, Corporate And Social Services
Return on Investment
Long Term Effects
Most Original Thinking
New Product or Service
Small Budget Under $500,000
Small Budget $500k - $1 Million
Best State Campaign
Multicultural/Indigenous
Campaign:
The first pillow with a ‘best-before’ date
Client:
Tontine
Agency:
Happy Soldiers
Case study:
View Advertisement:
Sponsored by: Millward Brown
Click to go to sponsor's site