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EFFIE 2012 Winners The Grand Effie The Effective Agency of the Year Retail/Etail  > Vinnies Signed Finds   The 2012 IKEA Catalogue - A roommate worth having   Saving an Iconic Brand that was as ''Good as Gone'' Food Confectionery & Snacks Beverages Other Consumer Goods Financial Services Other Services Transformational Digital Business Platforms Travel, Leisure & Media Government, Corporate And Social Services Return on Investment Long Term Effects Short Term Effects Most Original Thinking New Product or Service Small Budget Under $500,000 Best State Campaign Multicultural/Indigenous

Campaign: Vinnies Signed Finds Client: St Vincent de Paul Society Agency: George Patterson Y&R Case study: View Advertisement: Sponsored by: The Newspaper Works Click to go to sponsor's site