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EFFIE 2015 Winners The Grand Effie The Effective Agency of the Year The Effective Advertiser of the Year Retail/Etail Beverages Other Consumer Goods Healthcare Financial Services Other Services Travel, Leisure & Media Return on Investment Short Term Effects Most Original Thinking  > The most important story you will ever read to your child   Transforming an Ugly Disease into something Beautiful   How To Drink Properly New Product or Service Small Budget (Under $500K) Long Term Effects Government Not For Profit or Cause Related Digitally Led Ideas PR Led Campaigns Best State Campaign

Campaign: The most important story you will ever read to your child Client: Luxottica Agency: Saatchi & Saatchi Sydney Case study: View Advertisement: